Our Story — hide-title

BEAUTIFUL, ORGANIC AND WASHABLE. LUNCH BAGS, TOTES AND REUSABLES. BUILT TO LAST. BUILT TO LOOK FABULOUS. BUILT WITH AN UNSHAKEABLE COMMITMENT TO PLANET-FRIENDLY PRODUCTION.

When we opened our doors over a decade ago there was only one kid in this picture, and only one product at Fluf (the humble pillow). Both families have exploded, so to speak. We now make a range of high quality reusables that are healthy and safe. Everything is effortless, durable and machine washable. We’re all about sustainability, fanatical customer service, uncompromising quality products and attention to detail. At Fluf, it’s not just about what we do, but how we do it. We hope you like your Fluf products as much as we enjoy making them! Nathalie and Terra in...